The intelligence of machines and the branch of computer science which aims to create it

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Rocket Fuel CEO George John to Speak as Part of SXSW's Future15

REDWOOD CITY, CA -- (Marketwired) -- 03/05/14 -- Rocket Fuel (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced that company CEO and co-founder, George John will speak at the SXSW Interactive Festival in Austin, TX on Friday, March 7, 2014. John's presentation will be part of SXSW's Future15, a group of talks chosen from more than 3,300 proposals via the SXSW PanelPicker as the best of the best.

Started in 2009, Future15 sessions are designed to provide a visionary look at an interesting topic and discuss how it impacts business and society. In the past year, John has been a featured speaker on the topic of machine learning at big data at TEDx, DLD (Digital-Life-Design), and The Economist Information Forum. John's SXSW talk, "The Machines Will Free Us All," will examine the prevalence of artificial intelligence in our everyday lives, and how the evolving relationship between humans and machines moves society toward a future utopia.

The presentation will take place on Friday, March 7, 2014 at 5:45 pm at the Austin Convention Center, Ballroom E on 500 E. Cesar Chavez Street in Austin, TX.

To attend George John's SXSW talk, please click here. To follow Rocket Fuel at SXSW, use the hashtag #sxswfuel on Twitter.

About Rocket Fuel
Rocket Fuel delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Europe, and Japan. Customers trust Rocket Fuel's Advertising That Learns® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to groceries to retail. Rocket Fuel currently operates in 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.

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